capstasher
4 months ago
Ok. Big things to chase down in full, to do list: Byte, Compute!, 2600, the various Commodore/Amiga mags, the various Apple mags, Atari mags
satyrwoud
4 months ago
Oh, this is wonderful! My only other exposure to retro Dutch computing culture thus far had been, erm, “Oh Shit!” for the MSX.
capstasher
4 months ago
Its vampire disclosure. Vampires are real and Jeff Lynne (of the Electric Light Orchestra) is one of them! (funny schizopost based on the fact the guy looks like he never ages)
capstasher
4 months ago
Sure, it started on Geocities, but everyone knows that bit of lore. Websites on Geocities had to link back to the main page with an 88x31 button, and it became a trend to modify its appearance while keeping the size the same. After its virality it got codified in the IAB's (at the time "Internet Advertising Bureau", now "Interactive Advertising Bureau") December 1996 "PROPOSAL FOR VOLUNTARY MODEL BANNER SIZES"
capstasher
4 months ago
The IAB called the 88x31 standard the "Micro Button" and later the "Micro Bar". The banner ad sized became standardised as the IAB gained more and more legitimacy. There was in fact a need for this. Prior to it there were over 250 different ad banner sizes around the web, and users often times could not recognise what was and what was not an ad!
capstasher
4 months ago
This is the first iteration of the standard: https://web.archive.org/web/19980211033307/http://www.iab.net/news/content/library/decbanner.html
capstasher
4 months ago
After that, they had some expansions in 2001 introducing additional sizes called Interactive Marketing Units: https://www.iab.com/news/internet-advertising-bureau-iab-issues-voluntary-guidelines-new-interactive-marketing-units/
looking forward to this